Our media team


Our Communications Team runs a news desk, which primarily deals with enquiries from local, regional and national media, working very hard to provide a fast and efficient response.

Larger scale incidents and general news are added to the News page, highlighted on the homepage and tweeted out via @EastEnglandAmb and posted on Facebook. Routine incidents are posted on the Incident page, with the latest incident posted highlighted on our incident bar across the site..

For media enquiries about incidents you understand we have attended, contact the news desk on media@eastamb.nhs.uk or 01763 268772. During large-scale incidents, we use aTwitter-first approach, so follow our account feed for the most up to date information - it helps us handle the volume of work to do during such an incident, which helps you!


Out of hours media calls

Evenings and weekends

The dedicated out of office hours number is 07500 121 368 from 4.45pm to 9.00am Monday to Friday evening, and throughout the weekend. The person handling those calls is not working, but simply on stand by for major and critical incidents we've declared.

The out of hours assistance is to inform and support media and EEAST staff when we have declared a major incident, such as a train crash, etc. A new tier of incident management has been introduced by our colleagues in Service Delivery, called critical incidents, for 999 responses to incidents such as mass casualty vehicle collisions, building fires, etc.

In times of a major incident, we will run a Twitter-first approach and update the website regularly. The on-call officer will be focused on receiving complex and sometimes changing information and working with other organisations, so needs to be focused on the volume of work required.

It is not set up to provide information to speculative enquiries, or to cover standard incidents which are ongoing, happened earlier in the day or happened on another day. Covering six counties can involve working with several reporters at once, and so therefore a limit has to be placed on what we can assist with.

If you're calling and we don't pick up, leave a voice mail with your name, contact details (we're happy to contact people through DM on Twitter, so leave that detail too), and brief details. If you've emailed us, we'll assume it's not urgent and will deal with your query until the next working day.

Trust-related stories

There are times when reporters want to run a non-incident story of an evening or weekend and require a quote or statement from EEAST. Please contact the out of hours officer who may be able to help you. We're able to provide a much clearer and robust response during working hours because more colleagues are around to get the best and most up to date information, so it would still be better to be contacted during working hours whenever possible.

Historic enquiries

Enquiries relating to incidents earlier that week, less serious call outs, or speculative queries, will be dealt with on the next working day during normal office hours. Again, this is to help manage the potential volume of queries we can receive across the region. If your enquiry is regarding such an incident, please email your request to media@eastamb.nhs.uk and your query will be dealt with on the next working day.

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